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Startup Pitch: On Demand Home Cooked Food Delivery System

Saurabh Dhanuka, Chief Eating Officer, Jab We Ate
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Jab We Ate – Cooking Happiness

Location: Kolkata

Stage: Generating Revenues

In a world of tough competition where many of us leave our families and move to other cities for better opportunities, among the various things that one misses “Home Cooked Food” is definitely at the top. It was this thought that gave birth to “JabWeAte”. Finding good quality home cooked food can be a challenge for some and crisis for many others who are in a situation where there is no time to cook and eat healthy, home-cooked food. Hence, we decided to start “JabWeAte” on a mission to solve this problem. “JabWeAte” is an on-demand, food delivery startup with a special focus on healthy, home-cooked food which one can eat on a daily basis. It is an effort to bring simple home-made food as opposed to the lavish exotic sort to the corporate community as well. We work on a zero inventory model and start cooking only when the order is placed. Hence, the food is cooked fresh every day, and that is what makes them stand out in the crowd. We specialize in the thalis system, offering different varieties of thalis, from across the country like Punjabi, Rajasthani, Gujarati, Jain etc along with Ala Carte making it easier for the consumer to order, without getting bored with the options.

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